My Favorite Mistake: Business Lessons from Failures and Success

Mistakes Working at Toyota and Distilling Whiskey, ”What Did We Learn Today?” -- David Meier

Founder and master distiller, Glenn's Creek Distilling
Show notes: https://www.markgraban.com/mistake94
My guest for Episode #94 of the My Favorite Mistake podcast is an old friend of mine from professional circles, David Meier. When I first met him, he had left his career at Toyota, and became a consultant in the Lean methodology around the world. He is co-Author of the books The Toyota Way Fieldbook and Toyota Talent.
In recent years, he founded Glenn's Creek Distillery in Kentucky, which I've been able to visit twice. I've interviewed David previously a few times on my Lean podcast -- about Toyota/Lean and about the distillery.
In today's episode, David shares his "favorite mistake" story from his Toyota days and how they created a "no-fault, no-blame culture."
Other topics and questions:
More background about what you learned at Toyota
Hard for people to talk about mistakes, admitting they’re human
Blame vs. responsibility?
Toyota teaches that leaders have responsibility
Blame with punishment = “accountability”?
Punishment replaced with learning and improvement?
Hard on the process, not on the people
Mr. Yoshino’s mix up with the paint area (Episode #30)
My episode about the nearly lost episodes (Episode #16)
Mistakes about mistakes?
Mistakes at the distillery
Mistakes vs. discoveries?
Whiskey transported in barrels - mistake or learning??
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Seeking Answers From Outside Herself: Lisa Winneke of ”The Good News Guide”

Creator of the Good News Guide
Links and show notes: https://www.markgraban.com/mistake93
I've lost my voice due to allergies, so I want to thank my wife for bailing me out, again, by serving as an announcer for this episode.
My guest for Episode #93 of the My Favorite Mistake podcast is Lisa Winneke. An expert in self-empowerment, Lisa knows all about leadership, growth, and love and she helps people become the most trusted person in their client's, companies, and families lives. She is the founder & host of "The Good News Guide," which can be found on YouTube and as a podcast.
In today's episode, Lisa shares her "favorite mistake" story about a theme of looking outside of herself for answers to life's questions. Why did she say she "didn't even know who I was"?
Other topics and questions:
Being afraid of making mistakes
Mark Pett’s book --> His episode
A mistake to watch too much mainstream TV news?
Working with individuals now, also CEOs and leadership teams
Her new membership program, working with individuals now, also CEOs and leadership teams
Find Lisa onPodcastTwitterLinkedInInstagramYouTubeFacebook
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What a Friend’s Murder Taught Sunil Godse About Listening to Our Intuition

Show notes and links: https://www.markgraban.com/mistake92
I've lost my voice due to allergies, so I want to thank my wife for bailing me out by serving as an announcer for this episode.
My guest for Episode #92 of the My Favorite Mistake podcast is Sunil Godse. He's an engineer who has a company called Intuitionology and he teaches “businesses how to boost their productivity by using intuitive resonance to establish trusted professional relationships.”
Sunil is the author of the books Fail Fast. Succeed Faster and GUT!
In today's episode, Sunil shares his "favorite mistake" story about an unfortunate violent crime committed against a friend and how that helped him better appreciate the role of "gut" and "intuition" in business and in life.
Before recording the episode, Sunil told me, “My obsession with studying why we ignore our intuition was when I made that mistake that led to a good friend of mine being shot and killed, and I created the Intuitionology project to stop people from wasting time in their lives making bad decisions when they could spend that same time making the right decisions that move their lives forward.”
Other topics and questions:
What is intuition?
What other signals did Sunil ignore in his career?
Personal and professional examples
Looking back at a mistake… “I should have trusted my gut”
The Brain-Gut Connection | Johns Hopkins Medicine
What is “intuitive resonance?”
What are the four types of intuition?
Sunil's free 7-day challenge
Find Sunil onPodcastTwitterLinkedInInstagramYouTubeFacebook
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”Digital Body Language” Mistakes From Erica Dhawan -- Author, Speaker, and Entrepreneur

Author of the new book "Digital Body Language"
Show notes and links: https://www.markgraban.com/mistake91
My guest for Episode #91 of the My Favorite Mistake podcast is Erica Dhawan, a globally recognized leadership expert, and keynote speaker. She helps organizations and leaders innovate faster and further, together.
Her new book DIGITAL BODY LANGUAGE: How to Build Trust & Connection No Matter the Distance reached #3 on the Wall Street Journal bestseller list! Scroll down to learn how to enter to win a copy.
She has a BS from The Wharton School, an MPA from Harvard Kennedy School, and an MBA from MIT Sloan.
In today's episode, Erica shares her "favorite mistake" story about how her electronic communication with a newly hired intern gave the wrong impression -- and what she learned from that experience.
Other topics and questions:
Should we communicate differently with "digital natives?"
Was your book based on mistakes or research or both?
What is digital body language?
Writing vs video meetings?
When do we really need to be on video??
Digital body language mistakes?
Meeting mutitasking — Not paying attention?
"This meeting could have been an email”
Dealing with the person who never wants to turn on video??
Virtual speaking mistakes?
Find Erica onLinkedInTwitterYouTubeInstagram
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Lean Manufacturing Expert Bob Rush is ”A Big Fan of Mistakes”

Founder of Bob Rush Consulting
Show notes: https://www.markgraban.com/mistake90
My guest for Episode #90 of the My Favorite Mistake podcast is Bob Rush, a Lean manufacturing expert, a management consultant (Bob Rush Consulting), and a contributor to the anthology book Practicing Lean.
His bio from his chapter read: "Bob has over 35 years of operations experience and has had over 25 years of Lean practice. His experience is in companies ranging from startups to Fortune 100 companies, and title levels that ranged from shipping clerk to VP of operations. Some of the companies he has worked with, and for, include Hewlett Packard, JDS Uniphase, and Idex Corporation. His journey includes ten years of consulting experience, where he had only himself to blame if things didn’t work out." Bob was also "associate Lean manager" at Tesla Motors from 2015 to 2018 before returning to consulting.
In today's episode, Bob shares his “favorite mistake” story about not realizing, at first, that “Lean” is a system, not a toolbox. Why does he say that “the biggest project I’ll ever work on is myself”?
Other topics and questions:
What’s your elevator speech about Lean? How do you explain it to a CEO?
Creating a culture where it’s OK to talk about mistakes?
What was the teaching style of your mentors? They knew you’d figure it out? Not simple telling…
“Big fan of making mistakes” – Why did he once give a reward for the biggest mistake?
Find Bob onLinkedIn
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A Model, Author, and Breast Cancer Survivor Who Learned to Ask for Help: Christine Handy

My guest for Episode #89 of the My Favorite Mistake podcast is Christine Handy, a motivational speaker, author, and breast cancer survivor.
Show notes: https://www.markgraban.com/mistake89
In 2016, Christine released her first book Walk Beside Me, a fictional depiction of her illness and a long road to recovery. After her diagnosis, Christine now aims to serve as a spokesperson, speaker, and Ambassador for cancer-related causes.
An accomplished model, Christine began her career at the age of 11 in her hometown of St. Louis. Throughout her career, she has done campaigns for notable brands like Guess, J. Crew, JC Penney, Bud Light, Pepsi, Petco, and Target.
In today's episode, Christine shares her “favorite mistake” story about “quitting” on herself and being afraid to ask for help while battling cancer. How did she manage to put aside pride and to learn to ask for help?
Other topics and questions:
What led to not wanting the help anymore?
What turned you around?
We believe we’re helping others by not asking for help
Tell us about the book — Walk Beside Me — Why a fictionalization?
Who would you want to play you in the movie that's being made? Jamie King
Why does self-esteem need to be worked on every day?
Why do you have to question authority?
Find her onLinkedInInstagramTwitterYouTube
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Film Producer, CEO, and Creativity Expert, Nir Bashan

Author, CEO & Founder of The Creator Mindset, LLC.
Show notes: https://www.markgraban.com/mistake88
My guest for Episode #88 of the My Favorite Mistake podcast is Nir Bashan, CEO & Founder of The Creator Mindset, LLC.
Nir is a world-renowned creativity expert. He has taught thousands of leaders and individuals across the globe how to harness the power of creativity to improve profitability, increase sales and ultimately create more meaning in their work. Nir has worked on numerous albums, movies, and advertisements with famous actors and musicians ranging from Rod Stewart to Woody Harrelson. His work on creativity has won a Clio Award and was nominated for an Emmy.
As founder and CEO of The Creator Mindset Consulting, his company produces workshops, consulting, coaching and keynote speaking engagements at conferences and corporate events. His clients include AT&T, Microsoft, Ace Hardware, NFL Network, EA Sports and jetBlue.
His book The Creator Mindset: 92 Tools to Unlock the Secrets to Innovation, Growth, and Sustainability, which has been translated into two languages, was released worldwide by McGraw/Hill business in August of 2020.
In today's episode, Nir shares his "favorite mistake," which involved his film production company that released a documentary film ("The Kitchen") that did well... but then went out of business. Why was it a problem to rest on their initial success? Why did it "work for a while" before "tanking"?
Other topics and questions:
Applying those lessons from your experience to your current business?
Takeaway – “I don’t sell anything anymore”
Why he does more listening now
Can you have a process for being creative?
It’s a tool to use, not a gift?
Prof. Amy Edmondson, in her blurb for your book, makes reference to “using mistakes to learn fast” — tell us more about that…
Look at the mistake in a positive way
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A CEO Who Borrowed Money From Mom to Start a Tech Company: AlexAnndra Ontra

CEO and founder of Shufflrr
Show notes: https://www.markgraban.com/mistake87
My guest for Episode #87 of the My Favorite Mistake podcast is AlexAnndra Ontra. As President and co-founder of Shufflrr, AlexAnndra is blazing a trail in the emerging new discipline of presentation management.
The technology she helped create is already powering the presentation strategies of hundreds of Fortune-level companies, helping them save millions of dollars by transforming humble PowerPoint slides into invaluable business assets. Shufflrr visualizes your company's content so you can find, see, read through, that one great slide or file when you need it.
Alex is also the co-author of the book Presentation Management: The New Strategy for Enterprise Content.
In today's episode Alex shares her “favorite mistake,” which was borrowing money from her mother to start a tech company. When the great recession hit, she couldn't make the payments, which weighed on her heavily. She couldn’t just quit and move on — she stuck with it and the company is thriving now.
Other topics and questions:
What's it like starting a business with a sibling?
Mistakes speakers make with presentations?
Mistakes companies make in managing presentation slides?
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Not Being Organized Around Customer Solutions: Cliff Bleustein, MD, MBA, CEO of AposHealth

Global President and CEO at AposHealth
Show notes: https://www.markgraban.com/mistake86
My guest for Episode #86 of the My Favorite Mistake podcast is Cliff Bleustein, MD, MBA, the Global President and CEO at AposHealth. Read his full corporate bio here.
Dr.Bleustein graduated from the Medical College of Wisconsin and completed his internship at the New York Hospital Medical Center of Queens. He later completed his residency in urology at Montefiore Medical Center. He went on to private practice Urology and became a board-certified Urologist. Dr. Bleustein earned a bachelor’s degree in science from the University of Wisconsin, Madison. He also received an executive master’s degree in business administration from NYU Stern School of Business where he now teaches Healthcare Economics as an Adjunct Professor.
In today's episode, Cliff tells a “favorite mistake” story about his time at a previous company. What happened when they realized that they were organized around technologies, but the customers wanted solutions. How did the company get to be that way and why did nothing change?
Other topics and questions:
Tell us about AposHealth — who are the customers?
Did your favorite mistake help you here?
Mistakes in healthcare? Openness about talking about mistakes?
Why does it take 17 years to adopt new technologies?
Creating a blame free culture in medicine? In sales?
As a CEO, what's your view on learning from mistakes?
Insights into growing a global medical organization?
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”The Lonely Genius is a Myth” & How to Hold Successful Meetings: Caterina Kostoula

Author of "Hold Successful Meetings"
Show notes: https://www.markgraban.com/mistake85
My guest for Episode #85 of the My Favorite Mistake podcast is Caterina Kostoula. She is an executive coach and founder of The Leaderpath. Prior to The Leaderpath, Caterina was a Global Business Leader at Google where she managed some of the company's largest C-level partnerships. She was also an internal coach, awarded a 5-star-rating distinction from her coachees. Before Google, Caterina worked in advertising. Caterina has coached leaders from Google, Amazon, Vodafone, WPP, Ferrero, ArcelorMittal, Workable, and several entrepreneurs. She collaborates with INSEAD, coaching Executive MBAs and alumni. She is a member of the Forbes Coaches Council.
She is the author of the book, released today, Hold Successful Meetings, published by Penguin Business.
Caterina has lived in more than seven countries across America, Europe, and Asia. She now lives in London. She writes about personal development on Forbes, Fast Company, and Thrive Global. In 2017, she was one of Medium’s top writers on self-improvement, life lessons, and relationships. She holds an INSEAD MBA and an Executive Coaching Accreditation and MSc from Ashridge Business School. She has two young children and enjoys spending time with family and friends.
Topics and questions:
What is your favorite mistake? Mistake: kept generating and making all of the decisions as a solopreneur Lesson: Cannot make impact without a team – not just outsourcing Mentor asked: What kind of leader do you want to be?
In theory, leaders want ideas… but there's subtle sabotage Team members though say they’re scared Psychological safety – work on establishing this first
Why write the book? Out of pain and frustration?
What does “successful” mean in context of meetings?
4 reasons to have a meeting — 4Ds
Common mistakes related to meetings?
Mistakes with Virtual meetings? More tiring — make them shorter, take breaks every 45 min Interaction is harder – more interruption Meetings need more structure as a countermeasure Using breakouts
Quiz – how successful are your meetings? TheLeaderPath.com/meetings
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